Tuesday, April 27, 2010

SWFC Website Redesign


Chip McElroy and Aaron Belchamber team up to give the swfc.edu website a design overhaul. Chip was tasked with creating a new look and feel while Aaron's undertaking included developing the vast multimedia experiences on the site. Design concept is based on a contemporary interpretation of education 2.o. Cool grey color palette with a splash of a gold tinted with a bit of burnt umber for a fresh look to a traditional color application. Overall design is in line with the visual scope of 16x9 and expanded imagery panels. Level One and primary navigation is well defined and largely accessible. Animation has been introduced in key elemental areas to spark activity on the page. Most content areas are dynamically driven keeping the look "fresh".